Investing in the Future: FUJI Builds Multifunctional Facility in Kelsterbach

Groundbreaking Ceremony for New 2,370 m² Facility

Kelsterbach, July 23rd, 2025 – FUJI EUROPE CORPORATION marked the official start of construction on a new extension to its company site in Kelsterbach with a symbolic groundbreaking ceremony. On an additional usable area of approximately 2,370 square meters, FUJI is building a sustainable, multifunctional facility that will house warehouse capacity, modern office and meeting spaces, as well as repair and service areas under one roof.

“Today’s groundbreaking is more than just the beginning of a construction project – it’s a powerful symbol,” says Managing Director Stefan Janssen. “Especially in economically challenging times for our industry, we’re sending a clear message: we are investing in the future – in our customers, in the European market, and in our own continued development.”

The new facility is designed as a multifunctional building that brings together various business functions in one location. In addition to expanded warehousing, it will include areas for repair and service operations as well as modern office and conference rooms.

This investment is aimed at further optimizing the company’s supply chain processes and increasing response speed to customer needs – a crucial factor in a highly competitive market. The new center will enable greater flexibility and streamline workflows. The facility is also designed to be scalable, providing a foundation for future developments – whether through business growth, new service offerings, or technological innovations.

This project aligns seamlessly with the long-term strategy of FUJI EUROPE CORPORATION. “We believe in Europe – even in challenging times. Our parent company in Japan and we as the European subsidiary fully support this investment. Europe remains a core market for us, offering both high expectations and strong potential,” Janssen emphasizes. “This building extension reflects a clear and long-term commitment to Germany as a business location.”

Overcoming Hurdles – with a Focus on Sustainability

As is often the case with large-scale construction projects in Germany, the planning process faced challenges related to permits and regulatory requirements. Thanks to close cooperation with the City of Kelsterbach and construction partners, these were successfully overcome.

Particular attention was given to sustainability: the new facility will operate entirely without fossil fuels. Instead, it will be equipped with modern heat pumps, a green roof, and an extensive photovoltaic system. “On sunny days, our system produces more electricity than we consume – including the energy needed for our steadily growing electric vehicle fleet,” explains Janssen. The building will also be constructed using timber, reinforcing FUJI’s commitment to sustainable resource management.

Architecturally, continuity was key: the design of the new structure mirrors that of the existing building and blends harmoniously into the surrounding urban environment. “It’s an expression of our long-term connection with Kelsterbach,” says Stefan Janssen. The building is scheduled for completion in 2026.

Interview with Stefan Janssen on the occasion of the groundbreaking ceremony for FUJI’s new multifunctional building

Mr. Janssen, today marks the official start of construction on a new multifunctional facility on FUJI’s site in Kelsterbach. What exactly is being built – and why now?

Today is a very special day for us. The groundbreaking is not just the launch of a construction project; it also carries strong symbolic meaning. In economically challenging times for the industry, we are making a conscious statement: we are investing in the future – in our customers, in our European operations, and in our own continued development.

Specifically, we’re building a modern operations facility with approximately 2,370 square meters of additional space. It will combine warehouse capacity, service and repair zones, and modern office and meeting spaces under one roof. This expansion strengthens our infrastructure – not only for the benefit of our local customers, but with an impact that will resonate far beyond the region.


What do you expect to gain from the new facility?

Our objective is clear: we aim to further optimize our supply chain processes and significantly improve our response times to customer demands. In a highly competitive market, this is a key differentiator. The new facility provides exactly the framework we need – with greater flexibility, streamlined workflows, and shorter internal routes.

At the same time, the building is designed with scalability in mind. It lays the foundation for future developments – whether through further growth, new service offerings, or adapting to technological change.


How does this project align with the long-term strategy of FUJI EUROPE CORPORATION?

We believe in Europe – even in challenging times. Our group in Japan and we, as the European subsidiary, are fully aligned and committed to this investment. Europe remains a key market for us, with demanding requirements and significant potential.

With this construction project, we are making a clear commitment to Germany as a location. We want to remain close to our customers, offer short delivery times, provide local service – and do so at a high operational standard. This new facility is therefore a strategic cornerstone for strengthening our long-term presence in Europe.

Were there any major challenges in planning the project? What was particularly important to you in the process?

Projects of this size in Germany are naturally complex – particularly when it comes to permits and bureaucratic procedures. Together with the city of Kelsterbach and our construction partners, we’ve successfully navigated those step by step.

Sustainability was a top priority throughout. We consciously chose a timber construction and are relying entirely on renewable energy sources. Fossil fuels are no longer part of our operations. Instead, modern heat pump systems ensure comfortable indoor climate conditions, the green roof improves energy efficiency, and our expansive photovoltaic system generates more electricity on sunny days than we consume – including the power supply for our steadily growing electric vehicle fleet.

Architecturally, we also placed great importance on continuity: the new building’s design echoes the existing structure and blends harmoniously into the surrounding environment. This is another expression of our long-standing and deep-rooted connection to Kelsterbach.

Semitron Increases Production Output by 18 percent with FUJI Placement Machines

Smooth, Low-Maintenance, and Almost Error-Free Placement Processes

Kelsterbach, July 2nd, 2025 – More complex components, higher volumes, and increasing quality requirements – many electronics manufacturers are facing the challenge of adapting their production processes accordingly. At Semitron S.A., the existing placement solutions had become a bottleneck due to their limited feeder capacity, especially with the growing variety of components. By implementing a second SMT line with the FUJI AIMEX IIIc placement machines and the GPX-C solder paste printer, the company increased its daily production output by 18 percent, while simultaneously reducing the defect rate by 15 percent.

Semitron S.A., based in Thessaloniki, Greece, specializes in electronic solutions for the mobility and taxi sectors, the elevator industry, and embedded engineering. The company manufactures taximeters, trackers, elevator controls, display panels, and IoT solutions, among other products. Due to increasing product demand and the need for flexible production processes, modernizing the production line became inevitable. In particular, Semitron required a second SMT line with placement machines capable of handling a wide variety of components while also making the production process more efficient and less error-prone.

“We manufacture a wide range of components. As this variety increased, the limited feeder capacity became a growing problem. At the same time, we had to meet rising demand. Alongside increasing volumes and complexity, we also frequently produce prototypes to continuously improve our products, which requires a high degree of flexibility. Therefore, we needed a versatile placement system that is both reliable and easy to maintain,” explains Mr. Dimitris Vamvatiras, Managing Director at Semitron S.A.

The company ultimately chose two new AIMEX IIIc placement machines from FUJI. Thanks to the machine’s high feeder capacity, Semitron is now able to process a wide variety of components simultaneously.

Dimitris Vamvatiras says: “With the introduction of the FUJI AIMEX IIIc, we increased productivity by 18 percent in a very short time. This increased output did not come at the expense of quality – quite the opposite. We reduced the defect rate by 15 percent.”

The AIMEX IIIc also allows Gerber files to be used in the preparation phase, enabling early detection and correction of errors, misalignments, and polarity issues.

Stencil Printer Further Enhances Production Quality

Production quality is also significantly improved by the FUJI GPX-C stencil printer. This printer ensures the precise application of solder paste and offers a positioning accuracy of ±12 μm (6σ). The FUJI GPX-C enables reliable printing for ultra-fine patterns as well as large-format PCBs. Its flexible clamping system supports a wide range of board types – from thin and warped to large-scale boards. The automated solder paste supply and stencil cleaning functions also significantly reduce maintenance efforts.

“With our investment in a second SMT line with FUJI technology, entirely new possibilities are opening for us in the development and production of innovative electronic solutions. This enables us to handle even more complex and demanding projects,” says Dimitris Vamvatiras.